Channel intelligence reads order history from the storefront, phone, email, and in-branch channels together, and surfaces what your team should act on: who to call, what to offer, and where revenue is slipping.
Storefront and offline orders merge into one history per account, so insight reflects how customers actually buy, not just what they do online.
Group accounts by region, size, product mix, or buying pattern, then compare how each cohort orders, reorders, and grows.
Every insight links to the accounts and items behind it, ready to become a call list, a campaign, or a storefront change.
Each one runs on your own orders, accounts, and search activity, and updates as new data lands.
Items similar accounts buy that this account does not yet, ranked by likely value.
Products customers order offline that are not yet sellable online. The fastest wins for channel migration.
How often each account reorders each item, and which accounts are overdue.
What buyers search for and cannot find, so catalog and content work targets real demand.
The items and categories drawing views and searches, by account and cohort.
Carts left open, with the account and value, ready for a follow-up.
The share of each account's orders arriving online versus offline, and which accounts to move next.
Accounts whose order frequency, volume, or mix is dropping, flagged before they go quiet.
Expected revenue by account, item, and period, projected from order history and cadence.
Refinery brings storefront, ERP, and offline order history into one governed model.
Open any insight in Studio and filter it by cohort, region, or sales rep.
Hand a list to sales, trigger a Flow automation, or change what the storefront shows.
We will load a slice of your order history and show the accounts and items each insight surfaces.